Future of the Industry with Brad Pease of Paladino & Co.

About this Episode  

In this episode, Charlie talks with Brad Pease about his 16-year career as a green building expert with Paladino and Company. Brad shared how he got into the sustainability industry, why he chose to work (and continue to work) with Paladino and Company, and his thoughts of the future of the sustainable building industry.

Key Talking Points  

  •     Brad’s reasons for jumping from history to architecture and then to the sustainable building industry
  •     Architecture’s relationships – Brad shares his unique perspective on architecture
  •     The shift in sustainability
  •     What’s needed in the sustainability industry right NOW

Key Milestones of the Episodes

[1:38] Brad’s background

[3:00] Brad’s entry into sustainability

[5:50] The four people that had the most impact on his career

[10:32] Brad’s current projects

[14:18] The shift in checking LEED for performance vs points

[17:00] What we need in the future of sustainability?

[18:07] The importance of conversation in the sustainability

Key Quotes

At the end of the day, it’s not the projects that I worked with. It’s going to be the people I worked with…”

“The narrative has changed from ‘I need to get a LEED certification’ to ‘How do I impact my carbon footprint’?”

“I don’t spend any time convincing anybody that sustainability should be a core value…but I can show them how a strategy…that aligns to the values that they hold dear to themselves.”

Key Resources

Paladino and Company

747: Creating the First Jumbo Jet and Other Activities from a Life in Aviation by Jay Spenser and Joe Sutter

Get in Contact with Brad

Brad Pease was a history major who switched into is the Vice President of Technical Services with Paladino & Company.

Brad Pease on Twitter

Brad Pease on LinkedIn

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